High potential company in the sector lead generation.

Forecasted turnover in first year (2019) of operation: total of 13 million net sales in 5 countries, generating a total Ebitda of 1.5 million euro, realized by a team of very experienced and very hands-on country managers, their sales staff and lead generation specialists. The Company has already signed up over 2 million euro in contracted sales. Ebitda during first 3 years is anticipated to grow by more than 30% per annum due to the highly scalability characteristic of the business model. For further explanation and information, see the paragraph hereafter.

The impressive growth figures in the use of internet, laptops and mobile devices are not only the most important cause, but also strong facilitator of the rise in mobile marketing and sales communications efforts by individual product and services suppliers with their consumer groups.

In today’s sales and marketing the purpose of lead generation is the initiation of consumer interest and enquiry into products and/or services offered by individual businesses to support its sales realization. Lead generation is used by a majority of companies to target and acquire new customers. 

The company supports its lead generation activities by a combination of already existing innovative technologies with eData's own in-house built software to facilitate the generation of high quality and extremely responsive leads. The software is a plug-in software tool in the lead generation process, which will contribute to a strong increase in the number of call center responses by 300% or even more for our customers, at the same time reducing their cost per acquisition (‘CPA’) by more than 70%, hence resulting in strong increases of their sales figures. 

Use of funds:investors' funds shall be primarily used to finance startup expenses, e.g. personnel (20 FTEs in 2019) office expenses (5 sales offices, one in each country) as well as working capital. Total funds needed shall be structured in mutual consultation with investors, preferably by a combination of a share capital deposit and a provision of a 12% subordinated loan (expiration after max. 3 years). Expected return on total investment (‘I.R.R.’): between 65% and 100% depending on year of exit and realized Ebitda.

Offered interest to the investor(s): minority share in ordinary voting and in prefered shares of the Company. 

Interested in more information? Feel free to contact the advisor to the Company (see below for contact details) for a copy of the investors’ teaser. In case you may have become even more interested after having read the teaser document, the entrepreneurs are most willing to discuss with you their detailed business plan. A full deck will then be made available after having signed a NDA.