Company history/background
For years, marketing teams and agencies spent hours collecting data from individual advertising platforms, building PDF reports, and translating numbers into understandable insights. The company was born out of precisely that frustration: too much time on reporting, too little time on strategy.
Based on that reality, the founders built a platform that automated reporting work step by step, first internally and later at clients. This platform is now running at several renowned agencies, and the company has grown from a “handy internal tool” into a mature solution that gets to the heart of performance marketing: control over results, without reporting wear and tear. The company is now at the tipping point between building and scaling, with a proven foundation and a next growth phase driven by AI agents.
Company activities
The company is developing an AI-driven platform that extensively automates reporting and insights for marketing teams and agencies. The platform centralizes campaigns, data, and results in a single environment, generates automated reports, and handles invoicing for clients, virtually eliminating manual reporting work. The solution is designed for parties working with many clients and campaigns simultaneously: agencies with dozens of accounts and larger internal marketing teams that take performance seriously.
In addition, the company is preparing the introduction of a new product: safe AI agents that can be deployed within marketing teams for tasks such as analysis, summarization, and recommendations, built upon the existing reporting layer. Commercially, the company is focusing on onboarding new agencies and teams, growing existing clients, and further optimizing the funnel and conversion.
Unique selling points
The company is tackling a very concrete problem: reporting costs marketing teams and agencies an average of hours per month per client, often spread across multiple people and tools. The company's solution automates that process from A to Z and offers real-time, centralized insight, fully aligned with the KPIs that matter. The platform is already running at well-known agencies and serves around 60 end clients through them with fully automated reports and insights. This makes revenue scalable and predictable, and provides a view to breaking even within a few months.
A key distinguishing feature is the next step: AI agents specifically designed for agencies and larger marketing teams, with stringent requirements for privacy and data security. While generic AI solutions are often too risky for sensitive customer and campaign data, the company is building a controlled environment where AI can be deployed without compromising compliance and security. Specifically for agencies and large marketing teams. This ensures a large global market that can be served.
Other
The company is in a phase where the foundation is in place: a working product, proven customers, a well-filled funnel (250+ leads, 50 connected companies), and a clear path to break-even with approximately 9 months of runway at the desired investment of €250,000. A deliberate choice was made for a reset valuation of €2M pre-money (previously €5.5M) to create an attractive entry point and achieve maximum alignment with new investors.
We are seeking an angel investor or small investor collective that brings not only capital but also knowledge and a network in B2B software, marketing, or data. Someone who understands what it means to build from working product-market fit to scalable growth, and who is willing to contribute ideas regarding subsequent funding rounds and international rollout. The ideal buyer has a long-term vision, sees the value of a working funnel and a product that solves a clear pain point, and wants to actively contribute to the sprint to break-even, profit, and growth.
Personal data
- MBI candidate
- Investor