Company history/background
An established trading company active in the sale of charging and inverter solutions for both private and business customers. The company was founded over ten years ago and has developed into one of the leading players in its segment in the Netherlands.
Company activities
The company carries a broad and deep assortment of approximately 5,800 products from more than 140 brands. The strong purchasing position—built through long-standing relationships with key distributors in the Benelux—constitutes a significant barrier to entry for new entrants and offers a structural competitive advantage in terms of price and availability.
Unique selling points
The company serves a loyal and growing customer base and generates the vast majority of its revenue without reliance on paid marketing. The high brand awareness in the segment and the excellent reputation profile — built on product knowledge, a wide selection, and competitive pricing — are comparable to what traditional specialist retailers have built up over decades, but with national reach.
Other
The market has structural growth drivers: the phasing out of the net metering scheme (2027), persistent grid congestion, and the further electrification of the Dutch vehicle fleet. Revenue grew by 61% in the first quarter of 2026 compared to the same period last year. The current owners are willing to provide a handover period for a careful transition.
Personal data
- MBI candidate
- Strategic acquisition
- Investor