Company history/background
This location is part of an internationally operating bakery-café concept that originated in Germany and has been active in the Netherlands since 2009. The Arnhem location, situated on Roggestraat, opened in 2019 and is located in a busy shopping area with a constant stream of passersby. The concept has developed significantly over the past few years and has grown into an established player within the food-to-go segment.
This location is offered on a franchise basis. This means that the entrepreneur operates independently but benefits from a proven formula, central support, joint purchasing, and strong brand positioning.
Company activities
This company focuses on the sale of freshly prepared food products within the quick-service segment. Throughout the day, products are continuously baked and prepared fresh. The assortment includes sandwiches, wraps, sweet snacks, hot and cold drinks, smoothies, and coffee, among other things.
The concept is based on self-service, allowing customers to quickly and efficiently choose between dine-in or takeaway. This aligns well with the needs of a broad audience, ranging from shoppers to commuters and workers.
Unique selling points
This branch distinguishes itself through a combination of speed, freshness, and value for money. Products are visibly and freshly prepared throughout the day, ensuring transparency and trust with the customer.
In addition, the company benefits from:
- A proven and scalable business model within a growing market
- A strategic location with high pedestrian flows
- A wide and accessible assortment for every mealtime
- The strength of a recognizable formula with national and international coverage
The focus on self-service and takeaway makes the concept efficient to operate and attractive for a high turnover rate.
Other
This location is particularly suitable for an entrepreneurial and customer-oriented buyer with an affinity for food and hospitality. Experience in the hospitality industry is a plus, but not necessary thanks to the support from the franchise.
The ideal buyer:
- Is hands-on and operationally involved
- Has an eye for quality and hygiene
- Can lead and motivate a team
- Is commercially minded and results-oriented
Thanks to the franchise concept, the buyer benefits from guidance, training, and support in areas such as marketing, purchasing, and business operations, while at the same time there is room for local entrepreneurship.
Personal data
- MBI candidate
- Strategic acquisition