Company history/background
Over the past 17+ years, the company has built up a loyal customer base, good and stable profitability, and a large, reliable network of suppliers. Production is outsourced. In addition to personal contact, where the company collaborates with customers, they can also order directly online.
Company activities
The company conceives, develops, and supplies marketing promotional materials to (large) international clients. The company is creative and unburdens its clients by taking care of SWAG (i.e., promotional items used for brand promotion), premiums, and Merch (merchandise).
Customers
The client base consists predominantly of international B-to-B companies (corporates), international organizations, national and international professional associations, and trade fair, congress, and event organizers (including the Netherlands, Belgium, Germany, Switzerland, the United Kingdom, the US, and Israel).
Other
Chances
• Expand online sales, including modernizing the website and adding more languages to the webshop.
• Increasing brand awareness through marketing.
• Further growth – new customers;
• Expansion in Europe;
Financial development
The company's performance is stable, with a decline during the pandemic. A significant portion of revenue is generated outside the Netherlands, which has contributed to the recovery and stability of revenue. There are established relationships with several large international companies, and customer churn is low.
Personal data
- MBI candidate
- Strategic acquisition
- Investor